Developed and delivered differentiated brand strategies for Unilever brands in Asda; generating sales uplifts and brand awareness in a B2C environment.
Worked on brands such as Hellmann’s, Flora and PG tips to develop and implement marketing campaigns.
Delivered multi-brand student card initiative.
Developed powerful main stage presentation at Marketing Week Live – Asda, Unilever and Savvy Marketing.
Results
Generated a 436% sales up-lift for Solero.
Built positive working relationship with Unilever Shopper Marketing Manager.
Successful Flora pro-activ campaign delivering sales spikes for the business.
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