CASE STUDY

OAL

Website re-development, communications and sales support for start up

Business Type

Start-up awarding organisation and apprentice assessment organisation

Highlights

Marketing strategy development and implementation - light touch fast paced way, to ensure this start up disrupted the qualifications and apprenticeship markets across numerous industries.
Operational activity - sourcing and managing external agencies, design and production of marketing literature, messaging, copywriting, digital copywriting, social media, organisational PR and reputation management.
New website development and launch with Some Yellow Studio.

Results

Part of a small team, secured contracts valued at 1.7mill including with Travis Perkins and Sainsbury’s
Client approvals from 10 – 27 in 12 months
Web traffic doubled in 6 months
Several new business enquiries weekly
Created profile and strong reputation for OAL, leading to deeper engagement with big hitters Nestle, Pepsi, Bakkavor, Mars etc

Other Work